Meta's stock closed the prior week near $752 after a sharp 3.3% pullback from September highs above $779, following a 36% monthly rally fueled by the Muse AI assistant's rapid rise to the top of app charts and multiple analyst target hikes to $900-plus. Traders view the AI rollout as validation of Meta's strategy, shifting sentiment from capex concerns to potential revenue upside in agents and hardware, though high 2026 spending and a recent New Mexico legal setback introduce volatility. With next earnings not until late October and the ex-dividend date passed, the closely matched bins around $710–$800 reflect uncertainty over whether momentum sustains or profit-taking dominates the short holiday-shortened week.