Bijan Robinson enters the 2026 season as the lead back for the Atlanta Falcons under new head coach Kevin Stefanski, who has emphasized a run-heavy approach with schemes designed to get Robinson to the second level quickly through a mix of gap, power, and zone concepts. Fresh off a 2025 campaign of 1,478 rushing yards on 287 carries plus 820 receiving yards, Robinson signed a record-setting three-year extension in August that locks him in long term. The addition of Brian Robinson Jr. provides a complementary back to manage workload, while ongoing quarterback uncertainty could further increase reliance on the ground game. Projections from analysts place his rushing total in the 1,000–1,400 range depending on volume and efficiency, with traders closely tracking early-season usage, offensive line performance, and any injury developments that could alter his bell-cow role.